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Northern Lights
Smiling portrait of a seated, blonde, causasian woman wearing a plum shirt facing the camera.

Authenticity is your greatest differentiator!

I can help you communicate effectively!

Hi, I’m Katherine Morales, APR.

Blond woman with shoulder length hair wearing a white blouse and dark green blazer smiles at the camera against a blurred fall foliage background.

I'm an award-winning, accredited PR/brand consultant and recognized ‘trailblazer’ in the communications industry with more than 18 years’ experience leading major, impactful campaigns for Fortune 500 companies, franchises, non-profits and more.

Over the past 8½ years, I’ve leveraged my diverse experience across various sectors along with my deep understanding of communications and audience influence to develop my unique Authentic Brand Strategy™ and evergreen Brand Foundations™ program to help coaches, consultants and service-based businesses to share their unique shine so they can attract the Right Someones™ to their businesses.

WHAT CLIENTS SAY

“Katherine is a gem; and more of the world needs to know about and work with her!” 
~ H. Orme, consultant based in New Hampshire

WHAT CLIENTS SAY

“I knew I had something special to bring to the world, but it was very difficult for me to put my offerings into words…With Katherine’s guidance I was able to define my purpose/calling and implement the magnetic language to attract my ‘right someones.’
~ K. Escobar, coach based in Minnesota

WHAT CLIENTS SAY

“I feel more prepared than ever both to meet and serve my ‘right someones’ thanks to Katherine's wisdom, intuition, exceptionally detailed and rigorous process and big, giant heart.”
~ D. Klass, coach based in Arizona

WHAT CLIENTS SAY

“I found Katherine at a time when I needed to redirect my brand to align with the redefined coaching services that I was offering in a way that didn’t sound so cliché and overused. Through her structured process and keen intuition, she helped me find the right words to express my own unique brand in a way that resonates with my ideal client. As a former marketing professional, I can say for sure that she is the real deal!” 
~ L. Siders, coach based in Georgia

Discover
the Right Program for You

Testimonials

Working with Katherine...I found renewed energy to propel my business forward and I saw results within months when I increased my conversion rate by more than five percent!

April Brown, CT

I am more confident in my abilities and am capable of attracting the right people to my business.  Since working with Katherine, a lot of new people have been attracted to my business and want to hear more.

Dee DiFatta

...by the end of the program, I had gained new clients, booked a paid speaking engagement and had an amazing plan...for marketing in the next few months and beyond.

Dr. Tomeka Day, GA

What ARE Authentic Brand Strategies?

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